- Technology Review covers challenges of determining physical location accurately and turning coordinates into meaningful information, and protecting users' privacy.
- ReadWriteWeb notes that Layar re-released its augmented reality iPhone app this time with Foursquare integration.
- The NY Times reports Foursquare, plans to "distribute a free analytics tool and dashboard in the coming weeks that will give business owners access to a range of information and statistics about visitors to their establishments."
- Twitter just turned on its geolocation today, according to TechCrunch. TC notes, "While Twitter’s geolocation feature has been live through its API since last November, there was no sign of integration into the main twitter.com site until now."
- CNET reports Google Maps is "set to provide a new option for getting around town: biking directions" during the National Bike Summit in Washington, D.C.
- DataSphere is back in the news, this time launching hyper-local sites with Hubbard Broadcasting.
- Everyone is reporting that Facebook location sharing is coming soon.
Showing posts with label foursquare. Show all posts
Showing posts with label foursquare. Show all posts
Roundup: Twitter Geo Live, FourSquare to Offer Biz Tools, Layar Relaunches, Hubbard Does DataSphere
Interest in Geo is accelerating. There was too much geo news to cover in individual posts, so here's a brief list:
Sysomos Puts FourSquare on the Map
Users of FourSqare may love this. Sysomos just launched FourWhere, "a new and free location-based social search service from Sysomos that mashes-up locations and comments from Foursquare with the Google Maps API."
That's a cool idea, because there needs to be a way to intuitively find comments from FourSquare users, similar to reviews or tips. It makes sense to translate the data into a mashup, since it is location-based data.
The company fashions itself as providing sentiment analysis as competitive analysis. There's a huge opportunity for media to take this "data" and use it for real-time feedback before, during and after events they cover, not unlike what CNN.com did with Crimson Hexagon.
That's a cool idea, because there needs to be a way to intuitively find comments from FourSquare users, similar to reviews or tips. It makes sense to translate the data into a mashup, since it is location-based data.
The company fashions itself as providing sentiment analysis as competitive analysis. There's a huge opportunity for media to take this "data" and use it for real-time feedback before, during and after events they cover, not unlike what CNN.com did with Crimson Hexagon.
DIY Foursquare - Maybe Good Idea for Local Media
This may make sense for some local media companies looking to experiment in LBS or implement a solution for a niche site.
Advertising Age mentions a company called Socialight which has turned its Community Platform from B2C to B2B. Last week they launched a white label solution to help brands create their own Foursquare/Loopt/LBS Solution. Advertising Age describes it as "Ning for LBS." On the face of it, it makes no sense to recreate the wheel, but it may be a good option for unique contests and niche sites create by local media companies that don't want to go into strategic talks.
Advertising Age mentions a company called Socialight which has turned its Community Platform from B2C to B2B. Last week they launched a white label solution to help brands create their own Foursquare/Loopt/LBS Solution. Advertising Age describes it as "Ning for LBS." On the face of it, it makes no sense to recreate the wheel, but it may be a good option for unique contests and niche sites create by local media companies that don't want to go into strategic talks.
Subscribe to:
Posts (Atom)